PG Specialization – MBA with specialization in Digital Entrepreneurship (Online MBA)
MBA with specialization in Digital Entrepreneurship
Our specialized MBA with specialization in Digital Entrepreneurship offers a hands-on approach, using real-world examples to teach budding entrepreneurs and business leaders the core concepts of entrepreneurship. The program focuses on a practical, result-oriented curriculum tailored for 21st-century business leadership. It teaches students to think of ideas and make them successful in the market, along with equipping them to solve problems and find innovative solutions.
Why MBA with specialization in Digital Entrepreneurship?
In the modern business world, digital entrepreneurship is blooming. An MBA in this field prepares students to navigate and leverage digital tools, technologies, and innovations effectively. This specialization provides students with valuable networking opportunities, connecting them with mentors, fellow entrepreneurs, and industry experts, fostering potential partnerships and collaborations. Graduates can explore a range of career paths, from launching their own startups to working in established companies seeking entrepreneurial-minded leaders.
Semester 1
Managerial Economics
Statistics for Management
Professional communication
Accounting for Managers
Marketing Management
Semester 2
Legal Aspects of Business
Business Research Methods
Financial Management
Human Resource Management
Conflict Resolution and Management
Semester 3
Developing Entrepreneurial Skills
Entrepreneurship – Basics
Idea scouting and its development
Minor Project
Planning and launching of the product
Professional Ethics
Strategic Management
Semester 4
Digital Marketing
Financial Aspects in Entrepreneurship
Major Project
Management in Action – Social Economic and Ethical Issues
Successful Marketing
What Will I Learn?
- Problem-Solving Methodologies
- Encourage entrepreneurs to use design thinking, learn startup methodologies, and problem-solving frameworks
- Go-To-Market Approach
- Equip entrepreneurs with diverse go-to-market strategies, including digital marketing, influencer collaborations, and social media tactics
- Supportive Environment
- Foster an environment that nurtures creativity and innovation among students by organising workshops, and mentorship programmes
- Real-Life Experiences
- Offering insights and experiences from successful entrepreneurs, and exposing aspiring candidates to real-life examples
- Growth Focus
- Emphasise the significance of sustainability by integrating environmentally friendly practices and ensuring long-term viability
- Strategic Planning and Decision-Making
- Students will be able to adapt strategies in response to evolving market dynamics, emerging technologies, and shifting consumer preferences.
About the instructor
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